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Business Student Program Learning Outcomes

Management Program graduates will

  • Explain concepts associated with the management functions and resources.
  • Assemble appropriate information resources to support analysis of the managerial environment.
  • Formulate communication for diverse stakeholder groups.
  • Demonstrate an understanding of ethical and socially responsible managerial issues and practices.
  • Summarize the role of management and leadership in an organization.
  • Utilize a decision model to plan and control managerial outcomes.
  • Develop an understanding of emotional intelligence and its application to management.
  • Integrate a team of diverse individuals working toward a common goal.


Marketing Program graduates will

  • Explain marketing concepts associated with product, price, distribution and promotion strategies.
  • Assemble appropriate information resources to support analysis of the macro and microenvironments.
  • Formulate communication that informs, persuades and develops relationships with diverse groups of customers.
  • Demonstrate an understanding of ethical and socially responsible marketing issues and practices.
  • Describe the role of marketing in an organization.
  • Assess and respond to customer needs and expectations.
  • Propose effective marketing strategies.

 

Contact Information

Shannon Toler, Coordinator
Berg Instructional Center (BIC), Room 1461A, (630) 942-2593

Bev Carlson
, Program Support Specialist
Berg Instructional Center (BIC), Room 1443, (630) 942-2140

Anika Collins, Program Advising
Berg Instructional Center (BIC), Room 1454D, (630) 942-3961

Business and Applied Technology Division
Technical Education Center (TEC), Room 1034, (630) 942-2592