Education

My educational background includes both a B.A. in Marketing from Michigan State University and an MBA in Marketing from Michigan State as well. I truly love what I refer to as the "soft side" of business, primarily marketing, advertising and sales. As you can imagine, I am a big Spartan fan as well.

Professional Background

My professional background includes over 10 years experience with Fortune 500 companies in a variety of marketing roles. My first job out of college was as a sales representative for General Foods (now part of the Kraft empire). Following my career at GF, I got my MBA and moved onto the automotive industry and the marketing field. At the Cadillac division of General Motors, I was able to gain valuable experience as a marketing research analyst, a marketing strategy analyst, and later a cross brand marketing manager. From Cadillac, I went to Saturn where I fell in love with advertising and managed their 1994 print campaign (that was when the advertising was still cutting edge, unlike the current stuff). I also had the opportunity to participate in the planning of the Saturn Homecoming, an amazing marketing effort where thousands of Saturn owners actually drove from all over the country to see the plant where their car was "born." Go figure.

To round out my advertising experience, I took a position as New Business Director for Harris Marketing Group, a women's marketing advertising agency. About a year into my time with Harris, my husband and I were blessed with boy/girl twins. With this new chapter in my life, I sought a part time job which would allow me the chance to keep my intellectual skills fresh while allowing me maximum time at home with my children. I was offered a part time teaching position at College of DuPage and literally jumped at the chance. As a result, I have been teaching since 1999 and absolutely love every minute of it.

Teaching Style

I believe the best learning environment for students is one in which they apply textbook concepts to real life situations. My favorite classes as both an undergraduate and graduate student were those with truly innovative teaching environments and instructors with real world experience.

As a result, my classes involve assignments and exercises that require the students to stretch their thinking instead of regurgitating textbook facts and figures. Additionally, this type of teaching methodology will hopefully give students insight into what it really means to work in advertising, marketing or business and thus to narrow down their potential career choices as well.

Lastly, I believe that good writing skills are essential to success in the business world. As a result I expect pinpoint accuracy in all submitted assignments. Think of me as the CEO and yourself as anything you want (Vice President, Director, General Manager). When you submit work to me, make sure it is of the quality that you would provide to a CEO.

Courses Taught

Business Simulation Courses

• Marketing 210 - Principles of Marketing
• Marketing 220 - Sales
• Marketing 230 - Retailing
• Marketing 240 - Advertising
• Management 210 - Principles of Management

  Note: Business simulation courses are structured so that the class functions as a company with each of the different disciplines acting as departments within the fictional company. It is a truly dynamic learning environment that all COD business students should try at least once. Most work is done within groups and attendance is mandatory.

Center for Independent Learning Courses

• Business 100 - Introduction to Business
• Marketing 210 - Principles of Marketing
• Marketing 220 - Sales
• Management 100 - Supervision

Traditional Classroom Courses

• Business 100 - Introduction to Business

Contact Me

• Email: mailto:yokubi2@cdnet.cod.edu
• Voicemail: 630-942-2800 ext. 52113

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Updated 6 Mar 2003